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Why you need Customer Journey Mapping to Boost Engagement and Conversions - Roberta Cinus - Digital Marketer based in Cagliari, Sardegna
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![Customer journey models [McKinsey model & RACE Framework]](https://www.smartinsights.com/wp-content/uploads/2021/07/McKinsey-Consumer-Decision-journey-model.png "Customer journey models [McKinsey model & RACE Framework]")